Posts Tagged ‘public relations’

It’s why a lot of people have signed up to our news list.

And we’re happy to share tips and advice on this blog and give away free guides.

But nothing beats a bit of real life learning, and the ability to ask – how does this work for my business? Will this plan fly?

So we’ve organised a Secret Agent School course:

Marketing for Beginners
Tuesday 29 May 2012 10am – 4pm
http://www.secretagentmarketing.com/pages/secret-agent-school.html (more…)

Gu Gu love you

Posted: February 1, 2012 by Agent Louisa in Counter Intelligence, Marketing tips
Tags: , , , ,

I attended James Averdiek’s talk at the Swindon Business Show today.

He is the founder of Gu chocolate puddings; rather expensive but utterly delicious, found in Waitrose, etc. The business value increased from £0 to £30 million in seven years.

After getting fed up trying to launch Utterly Butterly in Belgium (they weren’t interested in margarine and thought the name was fraudulent) James had an idea for his own business, inspired by his addiction to chocolate and the Belgium attitude to ‘dieting’ – same gorgeous food, just tiny portions. (more…)